A Brief Primer on Methods and CritiquesBut here in this short article, I have been on the defensive and I would like to take some time to emphasize how well the survey data here has actually matched up with other data points. After all, empirical research is not about instant gratification, but instead it is often about slow accumulation of data and sifting of incongruous findings over time. Match with data from other academic studies. Most of the key demographics variables match up well with other online survey studies of MMO players. Griffiths, M.D., Davies, M.N.O. and Chappell, D. (2004). Online computer gaming : A comparison of adolescent and adult gamers, Journal of Adolescence, 27: 87-96. Match with company marketing data. Most of the key demographic variables match up with data provided in a marketing report on MMOs. A specific section on Sony's EverQuest draws on data provided by SoE. Source: DFC Report
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Posted on October 17, 2005 |
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